It’s not easy to imagine a world pre-Euphoria . More specially, a time when Euphoria makeup looks didn’t take over our TikTok For You page or live rent-free in our minds between seasons. The HBO teen drama only premiered a few years ago but has profoundly affected pop culture as we know it. Glitter tears, rhinestone eyebrows, and ultra-bright eyeliner went from purely Snapchat filters to a legitimate high school look in 2019. While the second season in early 2022 was a little less extra, it still had plenty of bold Euphoria makeup looks to recreate right from your vanity. Spoiler alert: you definitely should try this at home.
Euphoria eye makeup looks were made to be createdEuphoria with the best Urban Decay products, some of which were even used by the stars in their most headline-making TV moments. Elevate, reinvent, and innovate is the Urban Decay mantra, and Euphoria definitely understood the assignment. Looking for the five best Euphoria makeup looks to easily recreate? Zendaya, Sydney Sweeney, Chloe Cherry, and their castmates have deeply inspired many with these disruptive Euphoria makeup looks. Check them out and recreate them at home with these Urban Decay essentials!
When discussing the best Euphoria eye makeup looks, it would be easier to ask who doesn’t rock winged liner than who does. It’s certainly the central focus of season 2. While Maddy has continued donning her mega-black wing that she’s made her signature look, the others have branched out into more graphic territory. Jules puts her own iconic and ultra-modern take on the trend, swapping out some of her neon eyeshadow for eclectic graphic and floating liner, and we’re obsessed. From white strips above the brow bone to bold neon numbers, she’s giving Maddy a run for her money with Euphoria eye makeup. While you wait a ridiculously long time for season 3, why not get a head start on recreating these graphic and floating eyeliner looks with 24/7 Glide-On Waterproof Eyeliner Pencil?
With elevated artistry as your endgame and free-flowing color as your vehicle, our waterproof eyeliner pencils take your Euphoria eye makeup looks to the next level. Those who have tried our other 24/7 products know that this collection is the real deal, but what type of eye-conic illustrations are you working with, exactly? That’s entirely up to you, UD fam. Will you dress up your almond eyes with blue and pink double-winged liner, like Cassie has made her own, or give hooded eyes a touch of classic glamour with a blacker-than-black wing, a la Maddy? The direction is quite literally in your hands, and we can’t wait to see you upgrade your Euphoria eyeliner looks.
24/7 Glide-On Waterproof Eye Pencils deliver vibrant, high-impact color that lasts up to 16 hours. The buttery finish will never budge throughout the day, leaving your graphic lewks as glam by night as they were in the AM. You have to wonder how the students at Euphoria High School managed to keep their makeup perfect even as they cried through the daily drama. We’re not saying that they were most likely wearing our waterproof eyeliner pencils, but we’re not not saying it either. Give your graphic eyeliner all sorts of staying power and sensational color with our collection of 24/7 Glide-On Waterproof Eye Pencils!
Fresh-faced with a red lip
Often referred to as “French girl makeup,” let’s make one thing clear about the fresh face and red lip combination. We’re fully aware that it may make a few readers raise their glitter and rhinestone-embellished eyebrows, as it’s not what one typically imagines when they hear “Euphoria makeup looks.” However, hear us out. Lexi Howard, played by Mauve Apatow, was the breakout star of season 2. She often wore this simple yet sexy style around the school as drama brewed, and the simplistic transition was a part of makeup artist Doniella Davy’s vision. If you’re confused about the toned-down Euphoria eye looks in season 2, she explained it effortlessly.
“I think the main point, in a one-liner, of Season 2 makeup is to showcase that… a bold makeup look doesn’t have to be a huge look,” Davy told Variety. “You can do smaller details and create something bold and something expressive without seeing it from a mile away.” Soft pastel eyeshadows and nude lips proved her point, but nobody pulled off the effortlessly bold effect quite like Lexi. From her Euphoria eye looks at the New Year’s Eve party in episode one to her bold lip and subtle glow through the remainder of the season, she focuses mainly on one feature. And you can get the modern French girl look that Lexi does best with a few Urban Decay favorites.
Firstly, start with our Hydromaniac Tinted Glow Hydrator for a buildable, flawless, real-skin finish lasting up to 24 hours. She’ll keep your skin hydrated with a healthy glow all day, and we wouldn’t have it any other way. After applying Perversion Mascara and an optional stroke of black eyeliner on your upper lid from 24/7 Inks, it’s time for a little lip. Bold red lips are a timeless beauty trend that’s been around for decades, but it’s practically unstoppable when paired with a fresh face. Use our Vice Lipstick in Bad Blood to top things off with a rich red that’s dramatic in a “who, me?” type of way. And voila! You have a look that’s half Euphoria and half Emily in Paris.
Have you ever heard the phrase, “throwing everything at the wall and seeing what sticks?” One of the most intriguing Euphoria eye looks is kind of like that — except that it always sticks, looks insanely cool, and stays flawless all day with our Naked palettes and Eyeshadow Primer Potion. Fans couldn’t stop talking about Jules’ abstract eyeliner look in the bowling alley in the second episode of season two, including Doniella Davey. “This is the kind of look I could really go all out on, creep it up to the brows, or wing it out and even incorporate different textures,” the makeup artist wrote on Instagram. For the record, she’s entirely correct, and your lids are the perfect canvas to experiment with one of the top Euphoria eye makeup looks.
Jules’ bowling look is inspired by abstract paintings, which “do not attempt to represent an accurate depiction of a visual reality but instead use shapes, colors, forms, and gestural marks to achieve its effect.” Basically, she bends the rules with her makeup brush like a total badass. Our Naked Wild West Palette contains most of the hues you’d need to recreate this Euphoria eye makeup from lash to lid, or create your own adaptation in authentic Urban Decay and Jules Vaughn fashion!
Glitter, glitter, and more glitter
The most obvious yet undeniable Euphoria eye makeup look ever? Glitter… that’s the tweet. While season 2 toned down the glimmer particles and glitter tears in favor of pastel eyes and artsy inner corner liner, you can never forget where you came from. And if you don’t wake up tomorrow with a pillow covered in shimmer, did you really recreate some of the most iconic Euphoria glitter effects? Take a trip down memory lane (AKA, 2019) to reminisce and recreate the best Euphoria glitter lewks from the likes of Rue, Jules, Kat, and Maddy.
A few that come to mind? Jules’ Halloween costume portrays a modern-day version of Claire Danes' Juliet Capulet, complete with gold-glitter-soaked brows. All you need is our Moondust Eyeshadow in Midnight Blast or Heavy Metal Glitter Eyeliner in Goldmine, plus a bit of primer, for the ultimate on-the-go Euphoria glitter effect. You can use the same products to produce Rue’s sparkling tears, Maddy’s mega-shimmering cut crease, or a tribute to the ever-present rhinestones that walked in season one so that simple, striking pastel eyeshadows could run. Combine your favorite Euphoria eye makeup looks from both seasons with the best Urban Decay products!
90s makeup trends
While it’s basically the most Gen Z-friendly streaming show of our time, many Euphoria makeup looks tend to draw inspiration from retro trends. Cassie adopted a 1960s Mod vibe last season with her shimmery blue eyeshadow and outstretched wings, cheekily asking her friends, “Do I look like I'm auditioning for Oklahoma?” We could pull up examples from other decades, but it’s clear that the 1990s played a major role in developing Euphoria makeup looks. Just glance at the brown lipsticks worn by Kat, Maddy, and more, which look suspiciously like our Vice Lipstick in the iconic hue, “1993.” Whether paired with your Euphoria eye makeup looks or worn alone to top off your outfit, brown lipstick is one of the best 90s makeup trends that all generations can enjoy. Don’t worry; there are plenty more 90s beauty techniques where that came from that would make Jennifer Lopez, Drew Barrymore, and the Euphoria cast all kinds of impressed.
From face gems and colorful eyeshadow to sharply-lined lips and body glitter, Euphoria makeup looks will help you reinvent retro looks with modern makeup products. Don’t get us wrong; the 90s were a great time. It was when most of the Euphoria cast was born, and your favorite makeup brand (cough, Urban Decay, cough) was formed in sunny Southern California. Of course, you also don’t want to repeat the mistakes of the era, like overplucking your brows or not shading your lips properly. Oof. Stock up on the best lip liners, ultra-bright eyeshadows, and shimmery essentials from Urban Decay to elevate your 90s Euphoria makeup looks, the 2022 way. Practice makes perfect, and you’ll have the best yearbook photo yet!