In order to avoid clumps when applying mascara, we recommend combing through the lashes thoroughly until you get the desired effect. Start by priming and conditioning your lashes with Subversion Lash Primer; this nourishing formula helps make your lashes longer, stronger, and thicker and makes your mascara last longer by giving it something to grab on to. Then use Perversion Mascara, wiggling the brush from side to side as you coat lashes from root to tip to build eyelash volume and length.

How many coats of mascara should I apply?

The amount of coats is up to you, depending on the look you're aiming for— this is why we recommend our Perversion Mascara: the super-creamy and buildable formula allows you to really layer it until you get the level of volume and length you want. We recommend always conditioning and prepping your lashes with primer before applying mascara. Subversion is the best eyelash primer, making your lashes stronger, thicker and longer while giving your mascara something to grip on to.

How do you use mascara for volume?

To really get optimal lash volume from your mascara, you should prep and condition your lashes with lash primer. Because it contains a nourishing blend of ingredients, your lashes will look longer, stronger, and thicker. It also helps separate individual lashes and gives mascara something to grip. When applying mascara, make sure to wiggle the brush from side to side to really coat every lash (even the teeny-tiny ones!) from root to tip. You can keep building eyelash volume by applying multiple coats of mascara.

Does mascara on bottom lashes make eyes look bigger?

Yes, it does. When you apply mascara on the bottom lashes along with the upper lashes it helps widen and brighten eyes, which makes you look more awake. Therefore, if you're looking for more voluminous and longer lashes, we recommend using your Perversion Mascara on your upper and lower lashes.